may
25
2011

Costo real del Social Media

real destaca blog

Una campaña bien realizada ¿cuánto costará? Dependerá del mix de medios y del alcance que se quiera lograr. De acuerdo a la infografía de Focus.com. – El costo anual en social media en estimado es de $210,600 dividido en estrategia($52.000), manejador de redes sociales($96.300), creación y personalización de sitio social($15,000) aplicación en celular($20.000) y crear un sitio para dicha aplicación, ($30,000). ¿Cuáles son los beneficios? Clientes comprometidos; comunicación directa con el usuario; rapidez en la [...]

may
18
2011

Estadísticas y consejos en social media

inbound

Tras la Celebración del Día mundial de Internet, ten en cuenta 5 consejos y las últimas estadísticas sobre cibernautas * y técnicas de mercadeo en internet: Realizar contenidos interesantes. (E-books, videos tutoriales, herramientas y soluciones a respuestas generales). Compartir.- Entre más otorgues, más recibirás. Así se construye credibilidad y confianza. Esto refleja mayor adhesión a tus links o páginas. Rotar tus keywords.- Es para darle presencia a tus fuentes de información. Por ejemplo: http://blog.medialabla.com/ www.medialabla.com/ son [...]

CURSIVE ITALIC HANDWRITING

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Cursive Italic Handwriting - Page 2 | Cursive Italic Handwriting - Page 3 | Cursive Italic Handwriting - Page 4 | Cursive Italic Handwriting - Page 5 | Cursive Italic Handwriting - Page 6 | Cursive Italic Handwriting - Page 7

may
17
2011

Malware en 21 aplicaciones de Android

android

Android Market es un sistema libre, por ello la instalación de sus aplicaciones representa un riesgo. Google consciente de ello borró 21 aplicaciones gratuitas afectadas con malware. Al ser detectado el virus por los bloggers de Android Police fueron eliminadas dichas APPs, pero antes de ello ya habían sido instaladas 50.000 veces. Aplicaciones retiradas de Android: • Falling Down • Super Guitar Solo • Super History Eraser • Photo Editor • Super Ringtone Maker • [...]

may
17
2011

Día mundial de internet-17 de mayo

dia internet

¿Cómo aprovechas los conocimientos que hallas en Internet? Alrededor del mundo diferentes iniciativas se llevan a acabo por la celebración del día  mundial de Internet.  Originalmente promovido por la Asociación de Usuarios de internet en España y el Internet Society de Estados Unidos. Esta celebración se ha extendido hasta en Africa siendo para este año el tema central: “La Protección de la infancia en el ciberespacio”.  Propuesta realizada por La Unión Internacional de Telecomunicaciones (ITU) [...]

may
17
2011

Falso botón “no me gusta” en FB

no me gusta

Un nuevo malware invadió Facebook  se trata del esperado botón “no me gusta”. El usuario utiliza la aplicación pensando que es avalada por FB, para sólo entrar en una virulenta cadena de publicaciones involuntarias. Ya antes sucedió con “descubre quién mira tu facebook” y “Scan profile”. Para desactivar la aplicación hay que hacer clic en el menú y acceder a la ‘configuración de privacidad’ de nuestra cuenta en Facebook. A continuación hay que editar la configuración de [...]

abr
26
2011

En China: más tiempo en redes sociales

comida

A pesar de tener restricciones en  acceso a Facebook;  China es un país con bastante desarrollo e ingreso en las redes sociales, con nada menos que: 235,000, 000 usuarios activos. 66% acceden a través de celulares con 879,000,000 inscritos. la mitad está en el rango de entre los 20 años. 92% visitan los sitios sociales  al menos 3 veces por semana. 636,000,000 recibe y utiliza mensajería instantánea con QQ, empresa similar al msn. Y tiene [...]

abr
21
2011

10 lecciones para comunicar en Fanpages

applevgoogle6

1. Fijarse en la demografía de tu público meta: La audiencia determina el tema, qué presentar, que sea únicamente de su interés. 2. Tono de Escritura: Un mismo mensaje puede ser expresado de diversas formas. Pensar en cómo lo recibirán los fans;  el tono será audaz, si el público es joven. 3. Timing –el momento apropiado: Con la cantidad de información que encontramos en la red, hay mucho de dónde escoger. Reflejar un tema de preocupación o fresco en la [...]

abr
16
2011

Más Clicks en Google doodles

hoy

El motor de búsquedas: Google, por el  122° Aniversario del nacimiento de Charles Chaplin, nos sorprende hoy con un vídeo en vez de rótulo. En él muestra, a manera de homenaje, un corto mudo ejemplificando la obra del comediante. Así Google a través de los ‘doodles’ nos ha acostumbrado a recordar los eventos importantes. Remarcándolos con curiosos gadgets, vídeos, animaciones o imágenes.  Gran cantidad de tráfico logra estas iniciativas, que tiene a los otros buscadores (Bing [...]

abr
14
2011

Estreno de windows explorer 10

ie10

La 9° actualización del entorno Internet Explorer salió al mercado hace un mes y ya tiene reemplazo. El IE 10 esta vez soporta CSS3. Ya puedes descargarlo gratuitamente. E ir probándolo. Vídeo demostrativo: Nota realizada por Medialab. Si deseas un asesoramiento en estrategias de mercadeo electrónico contáctanos, y para mayor detalle revisa nuestro sitio web: www.medialabla.com.

abr
12
2011

Ganadores y perdedores en social media networking

destacado social-networks

El interés por integrar y utilizar comunidades sociales ha ido incrementándose del año 2004 al 2011. En el estudio de Ignite, a 54 social networks podemos observar que las que encabezan en crecimiento son: Tumblr; Weibo; Reddit; Tumbleupon y Linkedin. Mientras en descenso van: MySpace; Friendster: Ning; Hi5; Kaixin001. Nota realizada por Medialab. Si desea un asesoramiento en estrategias de mercadeo electrónico contáctanos, y para mayor detalle revise nuestro sitio web:  www.medialabla.com .

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